Gone Fishin': High Liner Food's Sustainable Initiative

April 22, 2016


Happy Earth Day DECA U Guelph! What a perfect day to talk about one of our most sustainable partners: High Liner Foods.


During DECA U Guelph’s ‘That’s a Wrap’ event, we had the privilege of hosting Ron Walters and Craig Murray from High Liner Foods.


High Liner Foods has been dedicated to providing premium quality and great tasting seafood for over 100 years. Their presentation surrounded key issues associated with the fishing industry, as well as the company’s ongoing sustainable strategy.


High Liner Foods is committed to the sustainability of their operations and the effect they have on the ecosystems that surround their business model. In order to do this, High Liner follows the UN’s description of sustainability and implements it into their organizational culture.


“Sustainable Development is development that meets the needs of the present without compromising the ability of future generations to meet their own needs.”– United Nations Brundtland Commission, 1987


            High Liner Foods is committed to protecting the environment through their rigorous sustainability policy surrounding engagement, quality, and traceability of their products. This commitment has lead to collaboration with non-governmental organizations, academia, and the seafood industry to make fish available for future generations.


            And lets not forget the quality! High Liner creates products to the highest standards, and only uses certified sources that are traceable from the source. Along with this, they participate in Fishery Improvement Projects (FIP) and Aquaculture Improvement Projects (AIP). They are also members of the Supplier Ethical Data Exchange, which promotes and drives improvements in ethical and responsible business practices.


All this boils down to one awesome mission statement:


            “High Liner Foods has embarked on a mission to measure, benchmark and improve upon its own Carbon Footprint and to join forces with our packaging, ingredient, service and transportation suppliers to impact substantial reductions that will positively impact our environment.” – High Liner Foods


            After listening to the High Liner Foods presentation, my perception and respect for them has grown tremendously. Their influence on transitioning the industry from careless fishing to a more sustainable practice is very admirable.


             It’s well known that the oceans and ecosystems are abused and actions must be taken to help sustain them. They are currently being pushed to the brink; having a responsible food source such as High Liner Foods is a blessing to seafood lovers alike. High Liner’s presentation educated DECA U Guelph on the importance of holding producers accountable and questioning the location of where our fish comes from. Above all, they educated us on the importance of having sustainable practices.


            As a member of DECA U Guelph I am proud to call High Liner Foods our sponsor. We are truly grateful for the opportunity and the time they took to educate us the importance of sustainability and their industry leading strategy. It’s wonderful to have sponsors that care about sustainability as much as we do.

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